Meritz Marketing

Strategic communications that are creative, insightful and effective

Helping clients define, target and implement internal and external messaging.

Dice -The Career Hub for Tech

Challenge: Get recruiters to increase use of job search site Dice to find candidates.
Solution: Blog ghostwritten for Dice staff in different voices (empathetic, instructive and humorous) to strengthen the connection of the staff with recruiters.
Hiring Humor: Pesky Applicants
Map Your Route to Tech Talent with Dice
Dice User Tip: Five Easy Steps to Increase Tech Recruiting Efficiency
Dice User Tip: 4 Ways to Target Tech Candidates with TalentMatch
Thumbs Up for HR Professionals and Recruiters
Dice User Tip: One Click Locates Tech Candidates Who Will Relocate

Penn's Executive Master’s in Technology Management 

Challenge: Get prospects to understand the career benefits of combining their technology expertise with business expertise.
Solution: Brochure/Website that outlines all the career advantages of Penn's program, and connects those advantages to action words like Innovate, Collaborate, Integrate.  The brochure also uses questions to engage prospects. 

Einstein Healthcare Network

Challenge: Commend work of important patron at Albert Einstein Society Dinner, and inspire fundraising.
Solution: Speech filled with personal anecdotes to show the relationship between the Healthcare Network’s President and the fundraiser being honored.

Spark Park

Challenge: Introduce new fun way to engage children in the arts, science and language arts.
Solution: Website that invites parents and children to appreciate the benefits of SparkPark’s developmentally oriented curriculum.

Temple University- International Affairs

Challenge: Highlight Temple's international presence.
Solution: Layered map on home page that showcases Temple programs, alumni and students round the world.